Abstract

This paper discusses the user experience-driven digital transformation strategy of high-speed railroads. The needs and behavioral habits of high-speed railroad users are studied by analyzing the importance and driving role of user experience in digital transformation, and the key elements and influencing factors of user experience are explored. This study proposes a user-centered digital transformation concept and strategic objectives. It puts forward a series of digital technology solutions and user participation and feedback mechanisms to enhance user experience. User experience is the core driving force of digital transformation in high-speed railroads. Through a user-centered digital transformation strategy, the high-speed rail industry can improve user satisfaction, enhance operational efficiency, strengthen competitiveness, and promote the industry's sustainable development. Digital technologies have great potential to enhance user experience, such as mobile applications, artificial intelligence, and extensive data analysis. Meanwhile, establishing user participation and feedback mechanisms is also crucial to continuously optimize services and improve user satisfaction.