Abstract

With the increasing frequency of communication among countries around the world and the continuous development of the tourism industry, the translation of tourism texts has received more attention. This study mainly explores the Chinese-English translation activities of Shaanxi tourism culture from the perspective of complex adaptive system theory. This study aims to improve the English translations of relevant tourist attractions by analyzing the differences between Chinese and Western cultures, which makes it easier for foreign tourists to understand Shaanxi's tourism culture. Under the guidance of the theory of complex adaptive systems, domestic translators can accurately and appropriately convey the slogans of tourist attractions in Shaanxi in English. This can enhance the quality and standard of English translations by ensuring the precise transmission of fundamental information and effectively conveying the essence of traditional Chinese culture embedded in tourism elements. It can better showcase the charm of traditional Chinese culture and enhance cultural soft power. It is conducive to accelerating the pace of Shaanxi's regional culture 'going global' and helps to achieve the goal of cultural dissemination.